Founders Note 03: Brand Aesthetics and the Trap of Analysis Paralysis.

Founders Note 03: Brand Aesthetics and the Trap of Analysis Paralysis.

A sticky note from 2023 was the reality check I needed. After several months of analysis paralysis, I’m looking back at how my background in Art and Economics shaped the aesthetic standard for Merry Marketing - and why I’m finally done overthinking my own brand.

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