Social Ad Creative &
Campaign Design
Ad campaigns don’t need more targeting. They need more creative.
With a first-class degree in advertising and 8+ years of social media and design experience, I create ad-ready content for travel and lifestyle brands. Each asset is designed with performance in mind; built for Meta’s latest formats, tested storytelling techniques, and visual craft.
Whether you need a single campaign, a full creative refresh, or assets to fuel your in-house ad team, I’ll create visuals that look good and work hard.
Meta Ad Creative Packages
Ad Creative
Starter Pack
You have the campaign idea,
I’ll bring it to life.
This pack focuses purely on execution: creating the high-performing, ad-ready visuals your in-house team can plug straight into Meta.
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3 vertical videos (15-30 seconds), each designed around a different message, tone and visual style
3 static image ads (one to match each creative tone)
3 motion graphic ads (one to match each creative tone)
1 multi-angle carousel
Prospecting and retargeting versions
Visual direction and ad copy suggestions for each asset
All files delivered ad-ready, clearly labelled by audience stage and format
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In-house marketing teams or ad managers who already have the campaign idea in place and need high-performing, on-brand visuals to bring it to life.
Perfect for travel agents, tour operators, hotels and destinations who want ad-ready content that looks beautiful and performs.
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From £1,200
Built to pay for itself in one campaign - make your money back in one conversion
Campaign
Creative Suite
You bring the goal,
I’ll build the story.
From concept to delivery, this pack combines creative strategy, storytelling, and asset production so your ad team can go live with confidence.
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Campaign concepts and creative direction deck (storyline, visual mood, key messages)
4 vertical videos (15-30 seconds) developed across different tones and storytelling styles
4 static image ads and motion graphic ads supporting the key creative directions
2 carousel ads (image based or motion)
Prospecting and retargeting versions
Ad copy and overlay text suggestions
Delivery folder ready for Ads Manager, organised by audience stage and format
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For travel brands who want more than visuals - they want a story that sells.
Ideal for destinations, hotels, travel agents or tour operators launching a new campaign and looking for a creative partner to handle concept, copy, and design from start to finish.
Perfect if you have a media team in place, but no time (or bandwidth) to develop a fully formed creative idea in-house.
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From £2,500
Includes full campaign ideation and multi-format creative suite
Designed to deliver measurable ROI - often one campaign conversion covers the cost
Evergreen
Creative
You bring the vision,
I’ll keep it evolving.
A quarterly partnership designed to keep your creative evolving - new concepts, visuals, and ad variations shaped by Meta’s latest trends and your goals for the season.
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Quarterly creative strategy session to review results and plan next directions
Brand-new video concepts developed each quarter, exploring different tones and storytelling styles
Supporting static and motion graphic variations for each creative direction
Prospecting and retargeting versions to maximise campaign lifespan
Monthly creative updates (new hooks, edits or motion graphics)
Testing roadmap and asset library management
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For travel brands running always-on campaigns who want consistent, high performing creative without the constant planning.
Ideal for destinations, hotels, tour operators and travel agents who want a long-term partner to keep their campaigns fresh, optimised, and on-trend.
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Custom quote
Tailored to your goals, campaign scale, and creative scope.
No two brands or campaigns are the same - these packages are a starting point.
If you have a specific brief or creative idea in mind, get in touch and we’ll put something together that fits.